Vertical playbook
GEO for SaaS
B2B SaaS buyers now research inside AI assistants. When they ask "what is the best X for Y?" or "how does Z compare to W?", the answer they get shapes their shortlist. GEO makes your product part of that answer.
The SaaS citation playbook
- ✓ Define your category clearly. Own the "what is [category]" answer.
- ✓ Publish comparison pages. Be the source for "[you] vs [competitor]" queries.
- ✓ Use FAQ schema. Make your answers extractable.
- ✓ Share real data. Benchmarks, pricing, and usage stats earn citations.
- ✓ Update continuously. Model answers favor fresh, authoritative sources.
Pages every SaaS should have
- ✓ Clear homepage with product definition
- ✓ "What is [category]?" guide
- ✓ Competitor comparison pages
- ✓ Pricing and use-case pages
- ✓ Case studies with metrics
- ✓ FAQ page with schema markup