How it works

The Citely methodology

The Citely methodology is a four-step loop: baseline your AI share of voice, discover high-intent customer prompts, close citation gaps with structured content, and re-measure weekly across ChatGPT, Claude, Perplexity, and Gemini. Getting cited by AI is not magic. It is a repeatable process of measurement, discovery, and content improvement.

  1. Baseline your AI share of voice. We query the major AI assistants for the prompts your customers actually use and record whether your brand is mentioned, where competitors appear, and which sources are cited.
  2. Discover high-value prompts. We surface the questions that drive buying intent in your category — the "best X for Y", "what is X", and "X vs Y" queries that appear again and again.
  3. Close citation gaps. For every prompt where you are missing or under-cited, we identify the content you need: a clearer definition, a comparison page, a benchmark, a case study, or an FAQ.
  4. Measure and iterate. We re-run the same queries weekly and report changes in citation rate, competitor mentions, and share of voice across ChatGPT, Claude, Perplexity and Gemini.

Results we have seen

Our sibling property, finopsllm.com, used this methodology to earn more than 2,300 AI citations in under two months. Read the case study.

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